Ooooof.
[from Textually, via The Age and Gartner]
"Nearly 1.5 trillion mobile messages were sent in the Asia-Pacific region over the past 12 months, accounting for 78.9 per cent of all SMS traffic globally last year, said a Gartner's report."
Double sweet.
Want more? Also from Gartner, via ZDNet Asia:
"The analyst house estimates the 1.5 trillion messages sent by the region's subscribers this year will grow to 1.7 trillion in 2008, making up the bulk of messages measured across "major markets worldwide" including North America and Western Europe.
North America is expected to send 189 billion messages by the end of 2007, a number that is forecast to reach 301 billion in 2008.
Western Europe will send a total of 202 billion mobile messages by end-2007, and is projected to send 215 billion next year, according to the Gartner figures."
Sweetness magnified.
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